Peter Thiel secretly spent $10 million to destroy Gawker after they outed him as gay. He hired lawyers, funded Hulk Hogan's lawsuit, and never told anyone he was paying the bills. What's this strategy called?

Your local newspaper exposes corruption at a tech company. Suddenly they're hit with 8 expensive lawsuits from different plaintiffs. The editor suspects one wealthy person is funding all the cases. What's your move?

Thiel paid his guy $25,000 a month to plan Gawker's destruction. They considered hacking emails, bugging offices, and stealing phones before deciding to stick with lawsuits. What does this tell you about how billionaires handle bad press?